Coastal Queers
This brand was created as part of my 2021 pride collection. My goal was to create tasteful queer merchandise. Instead of vibrant rainbows I pulled colors from different pride flags and lowered the saturation. This brand makes room for closeted queers to be supported without fully outing themselves. What looks like a classic surf tee is really full of queer pride.
Scope
Merchandise
Branding
Messaging
Typography
Illustration